Integrating your TWICE store with the analytical tools Google Analytics 4 (GA4) and Google Tag Manager can significantly elevate your understanding of customer acquisition, user behavior, and conversion paths. These tools provide invaluable insights that can help you optimize your store's performance and make data-driven decisions.
Getting Started with Analytics Tools
To begin leveraging analytics tools in your TWICE store, follow these steps:
Step 1: Choose Your TWICE Plan
Ensure your TWICE Plan is upgraded to Discover, Build, or Advance. View TWICE Plans
Step 2: Install the Analytics Add-on
Navigate to Add-ons in your TWICE dashboard and install the Analytics Add-on.
Step 3: Connect Your Analytics
Navigate to your Account > Integrations and connect to your preferred Analytics Tools:
Paste your GA4 Measurement ID in the appropriate field
Paste Your Universal Analytics Tracking ID in the appropriate field
Paste Your Google Tag Manager ID in the appropriate field